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    Better Your Brand - Branding Strategies Seminar

    Better Your Brand - Branding Strategies Seminar

    ArtsMemphis

    June 25-June 26, 2008

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    Through the generous support of the Assisi Foundation of Memphis, ArtsMemphis is bringing to Memphis branding expert Neill Archer Roan of the Roan Group to conduct a two day comprehensive seminar on Branding Strategies. The seminar includes two case studies using real arts organizations as examples for presentation and discussion.

     You will have the opportunity to learn why:

    •           Savvy arts marketing professionals are building brands to build audiences.

    •           Organizations must occasionally revitalize and refresh their image.

    •           A focused brand strategy will boost your fundraising success.

    •           Your assumptions about subscribers and single-ticket buyers may be hindering ticket sales revenues.

    •           Brand strategists have turned word-of-mouth into a controllable advertising medium.

    •           The smaller your budget is, the bigger your brand must be.

     Seminar details:

    Dates:   June 25 and 26, 2008

    Times:  June 25 9am – 5pm (lunch included)

                June 26 10am – 5 pm (lunch included)

    Place:   Buckman Performing Arts Center

                60 Perkins Extended

                Memphis, TN  38117

    The seminar is geared to Executive Directors and members of the organization’s Marketing (or Communications) team.

    We are confident if you commit to this information packed two days, it will be time and money well spent!


     

    • Ticket Info

      Tickets: $250 for 2 day seminar
      $50 per person for non-profit organizations
      Email to kspacek@artsmemphis.org to reserve your spot

    • Dates & Times

      Dates:
      June 25-June 26, 2008

      Times:
      June 25 9am-5pm (lunch included)
      June 26 10am-5pm (lunch included)

    • Venue Info

      The Buckman Performing and Fine Arts Center

      60 Perkins Extended Memphis, TN 38117

      Full map and directions

    • Accessibility Info

    • NOTE: We do our best to ensure all information is accurate, however it's a good idea to visit the website or call the venue to verify the information.

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      ArtsMemphis has been raising funds to ensure excellence in the arts for over 45 years and we need your help to build a vibrant cultural community for everyone. 95% of every dollar raised through our Annual Membership Campaign goes back into the arts community, where Your Support Matters. Your contribution funds 27 arts groups, sustains ACT (Arts for Children and Teachers) education programming in over 40 Memphis City Schools and administers ticket subsidies so that children in our community can enjoy the arts. Become a member of ArtsMemphis today and experience the difference that your contribution makes.

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